well, you know what! An advisor-friend of mine turned me on to this outstanding blog produced by an education company called Swift Kick. The company actually has two blogs, but the one of most interest to us is one called Swift Kick Technology: Increasing Engagement in Education through Technology, Community, Leadership and Training. The content is Web 2.0-centric, and any librarian seeking to engage patrons through online communities and/or technology in general could greatly benefit from reading this blog. Consider some of the most recent posts:
- On Their Terms: A Student's Take On Professionals On Facebook
- Facebook as a Forum of Action
- Announcing Events [in Facebook] Without Clogging The Drain: Recommendations for Student Affairs Professionals
These readings will hopefully ignite (or, as in my case, reignite) your enthusiasm for participating in social networking sites for library marketing and relationship-building (which are pretty much the same thing anyway).
Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
1 comment:
Hi Jill, thanks for the shoutout on your post about our blog Swift Kick Technology.
I wanted to make sure you didn't get lost as we switched our blogs. We closed the SK Tech blog a while ago and merged it into the our new blog Activities and Affairs: All for One.
The idea is to be a central location for all things related to Student Affairs. Your input on the project would be great as it is community driven. Take care. Tom.
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