Great article this week from MarketingProfs.com about 6 trends that are predicted to change the way marketing is done. Some biggies for librarians: 1. Consumers Are the New Creative Directors, 3. Multitasking and Info Overload: Don't Waste My Time, and 4. Humanization of Technology.
Thursday, May 19, 2005
Subscribe to:
Post Comments (Atom)
Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
No comments:
Post a Comment