Don't forget to check in on Marketing Treasures from Chris Olson & Associates this month! As usual, it contains lots of helpful advice and insights. Check out the Role of Color in Branding, Webinars vs. Webcasts, and even a mention of this blog!
Author Chris Olson also writes of a library marketing listserv you may want to join.
Thanks to Chris! Keep up the great work!
Monday, May 23, 2005
May issue of Marketing Treasures
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Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
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