I've been meaning to mention this blog for a while, since assessment goes with marketing like peanut butter goes with jelly - Yum!: Consider adding libraryassessment to your blog reading routine. The contributors are top-notch assessment librarians who share their expertise in academic library service assessment, evaluation and improvement. Here's a bit about the blog: "The definition of academic library assessment used here is very broad. We'’re interested in discussions about any activities that seek to measure the library'’s impact on teaching, learning and research as well as initiatives that seek to identify user needs or gauge user perceptions or satisfaction with the overall goal being the data-based and user-centered continuous improvement of our collections and services." It appears to be fairly new, but very promising, and I'm sure non-academic librarians will find it useful too.
Categories: train_yourself
Friday, August 04, 2006
A healthy supplement to your marketing diet
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Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
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