Adweek unveiled Marketing y Medios, a new trade magazine for anyone interested in marketing to the Hispanic population. If many of your patrons fit in this demographic, you may want to read this as part of your regular routine. Here's the scoop on the publication.
UPDATE: Looks like this actually came out in 2004! I read it as 2005. Sorry for the oversight! Still looks like a good resource, even if it's not-so-new. :)
Wednesday, October 12, 2005
New hispanic marketing trade magazine debuts
Subscribe to:
Post Comments (Atom)
Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
No comments:
Post a Comment