Friday, October 21, 2005

Playing catch-up

Time to catch up with a few library marketing news items I’ve been meaning to tell you about!:

  • The October issue of Marketing Treasures is out and a good read!

  • Get to know the lingo – A brief article in the Poughkeepsie Journal (great name!) outlines the deference between marketing, public relations and advertising.

  • Check out how the Montana State Library is reaching out to seniors through a publicity campaign called What’s Your Story.

  • Too much great stuff to mention in this week’s MarketingProfs newsletter.  (You do get their feed, right?)

  • A short article in Myrtle Beach Online lays out the basics of word-of-mouth advertising and “preaching to the choir.”

  • Stop by and take a peek at the September/October issue of Marketing Library Services.  The free article features derby-racing librarians!

Whew!  Marketing news waits for no one!  Enjoy and have a great weekend!

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