Wednesday, February 15, 2006

Blog book of interest

You may be interested in this book review from Harvard Business School's Working Knowledge. The book in question is called, Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers. The reviewers state, "The authors show how blogs are now changing organizations and explains how readers can use blogs for a variety of business purposes, especially marketing and public relations." Looks like it's worth a read!

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