Librarians Donna Feddern and Claire Lev Murata have created a blog chock full of marketing insights on their site called PromoteYourLibrary. It's exciting to see so many creative ideas out there! Stop on by and learn more about their blog.
Monday, June 06, 2005
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Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
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