Found on Neat New Stuff on the Net: Marketing & PR from the Mid-Hudson Library System. The site includes marketing templates, how-to's, web links and demographic info for librarians. Enjoy!
Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
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