Ok, I'm sure the last thing you need is yet ANOTHER blog to add to your aggregator, let alone a list of blogs, but I can't help but pass along MarketingSherpa's 10 Best Blogs for 2005.
If the whole list is too much, here's the condensed version:
Best blogs on the topic of general marketing and advertising
I'll do my best to pass along the most relevent posts for librarians.
Seth Godin also has a blog that relates to his newest book, All Marketers are Liars (5 page excerpt here). The blog's hilarious! His book, by the way, is at the top of my "to read" list, so I'll give you a run-down of "what librarians could learn from this" once I finish it. If any of you have read it, let me know what you think!
Libraries are more than just collections of books and other materials. Libraries are dynamic forces in their communities with the power to improve lives. Modern marketing demands that librarians look beyond their traditional roles ("outside the book") to find new ways to connect with people and further their success.
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